FantomView

The Future of Vehicle Customization

THE STORY

FantomView was originally conceived as a tool to help our own customers: DIY garage builders.

We had a complicated product - a modular motorcycle kit with tons of components and options - and needed a better way for our online customers to select and configure their parts and accessories. We also spent a lot of time on tech support, helping people who were sometimes very inexperienced with bike building and customization.

One day, a guy came into the shop for a new seat for his cafe racer. We showed him everything we had on the shelves, even offered to make him something custom, but he couldn't be convinced. Before he left, he said, "I just wish I could see it on my bike before I buy it." We had heard that comment before, so we started experimenting with augmented reality for product visualization.

To develop and test our FantomView prototype, we created the world's first custom bike built with AR - the tenth anniversary edition of our legendary CS-1 Cafe Racer. We're now focused on building FantomView into a fully-featured AR platform for the automotive and powersports industries, with individually tailored solutions for dealerships, manufacturers, and retailers.

FantomView uses AI to precisely place virtual parts and accessories on real-life vehicles.

Parts simply snap into place and can be viewed from any angle. Color and finish options can be customized on-the-fly.

Test out color and finish options in real time

See exploded views and installation instructions

Use x-ray vision to detect clearance issues

HOW DOES IT WORK?

Each part and accessory in the FantomView catalog has a unique QR code.

Retailers display the QR code on the product pages of their websites.

Use the QR to open the app on your phone or tablet.

Put your vehicle in the field of view and FantomView will "install" the part, ready to be configured.

Augmented reality, purpose-built for automotive and powersports.

DEALERSHIPS

Show your customers all of the options that are available to them while shopping for a new vehicle, presented right on the showroom floor.

✔️ Create amazing, interactive showroom displays.

✔️ Boost accessory sales.

✔️ Reduce the need for a full inventory of vehicles and parts.

✔️ Upsell parts & accessories on new vehicle sales.

MANUFACTURERS

Quickly prototype new aftermarket parts, visualizing them on actual vehicles before committing to the time and expense of fabrication.

✔️ Design parts more efficiently.

✔️ Create 3D installation guides.

✔️ Go “beyond the computer” and see your designs in real-world context.

✔️ Create a virtual catalog for marketing and sales.

RETAILERS

A virtual catalog of your parts and accessories can be “installed” in every size, color, and finish option on a wide range of vehicles.

✔️ AR drives an extraordinary 11-times uplift for ecommerce sales.

✔️ Reduce returns due to fitment issues.

✔️ Provide next-level tech support.

✔️ Customers can view your parts in AR while shopping on your website.

Features & Applications

Color & finish options

Wheel configurator

Labels & assembly guides

Interior / upholstery

Window tint

XRAY Vision

Exploded views

Sales & marketing

Design & prototyping

PARTNER WITH US

Early Access to FantomView AR

Interested in using AR for automotive marketing, sales, and tech support? Let's talk.